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December 2007
Bitam Participates in Spain's Annual Information Technology (IT) Fair – One of the Most Popular IT Fairs in Europe
Bitam’s business solutions were presented in the International Fair of Computer, Multimedia and Communications (SIMO) in Spain, showcasing software products and data processing services from global companies.

Madrid, Spain - December 2007. Bitam, a Software 500 company and global provider of Business Intelligence (BI) and Enterprise Performance Management (EPM) solutions for companies of any size, participated in the 47th Annual International Fair of Computer, Multimedia, and Communications held in Madrid between November 6th - 9th, 2007. In the largest annual expo of technologies in Spain, with over 291,000 visitors, Bitam showcased its tightly integrated Enterprise Performance Management (EPM) software suite that includes Business Intelligence (BI), strategic planning, financial planning, Business Process Management (BPM), and Business Activity Monitoring (BAM) solutions.

Attendees were captivated with Bitam’s executive dashboards that graphically portrayed key performance indicators – key information that this audience needs to manage their daily operations and make well-informed business decisions. Bitam integrated solutions fulfill the needs of companies faced with a complex and decentralized environment in a world in constant change.

"In order to be more competitive, our customers use Bitam solutions to visualize the health of their operations, then quickly act on challenges to improve their profitability and to meet business objectives. Any company that wants to transform its data into knowledge can benefit from the versatility, power and ease of use of Bitam’s solutions”, said Ramon Rubio, sales vice president of Bitam Europe.

570 companies exhibited in the 50,000 square meters expo center. Various presentations were given on such topics as Knowledge SIMO (located in the Business SIMO area), SIMO Web 2.0 and one dedicated to the digital lifestyle, among others. The most recognized fair in Spain and the second most important expo in Europe was focused on invited executives the first four days, and open to the public during the weekend.

fair

Executives of Bitam Europe and executives of the TechBA program,
located in the Scientist Park in Madrid 

About Bitam
Bitam is a global provider of Enterprise Performance Management (EPM) software solutions for Business Intelligence (BI), Financial Planning, and Strategic Planning. EPM software powers the metrics that enable performance reporting, governance, and accountability that help businesses analyze, plan, and manage their business operations to meet business-critical goals. Bitam solutions are known for their rapid deployment, a high rate of adoption by users, low implementation risk, lower costs, ease of use, minimal training requirements, and wide acceptance by the international operations of companies of all sizes. Bitam, founded in 2000, is headquartered in Atlanta, Ga., with 18 global offices spread throughout the United States, Europe and Latin America. Bitam has served more than 1000 customers including Pfizer, Coca-Cola, Home Depot, Johnson Controls, Pemex, GNC, Black & Decker, Janssen and government clients, through direct sales or our extensive partner network. For more information, visit www.bitam.com. 

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For media inquiries, contact:
Tracy Fabian, Public Relations at tfabian@bitam.com.
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