News

March 2008.
Bitam Showcases New Software Capabilities at BI Events in Spain
Executive Level Conferences Give Management Insights on Business Intelligence As A Competitive Advantage

Madrid, Spain – March 2008. Bitam, a Software 500 Company and global provider of Enterprise Performance Management (EPM) solutions, including Business Intelligence (BI), Financial Planning, and Strategic Planning, participated recently in two of the biggest BI events in Spain, the 8o Forum Business Intelligence 2008 and the Balanced Scorecard Annual Symposium delivered by iiR Spain. Executives were treated to demonstrations of Bitam’s newest extension to their software suite, Bitam G6, which delivers Knowledge Intelligence, a formidable learning tool that helps organizations better understand their business issues, determine probable causes, and visualize potential fixes to these problems. Bitam’s Knowledge Intelligence capability gives organizations intelligence for the future, learned from the past.

“Sponsoring these two prestigious business intelligence events is an effective way to prove to key executives of leading companies that BI can make businesses more competitive,” said David Abdo, CEO of Bitam.

During the 8° Business Intelligence Forum 2008, Bitam presented the benefits of their next generation BI solution, Bitam G6, along with Stratego®, Bitam’s Strategic Performance Management solution, which provides organizations the ability to measure their enterprise performance against corporate goals and objectives.

Bitam’s client, Collosa, a construction firm founded in Castilla-Leon, showed the ease of use of Stratego and its Balanced Scorecard capability. Using scorecards and strategy maps, Collosa can define strategies, communicate accountability and responsibility, monitor performance against objectives and initiatives, and analyze results to determine cause and affect relationships.

Bitam presented, “Management and Development of the Balanced Scorecard To Guarantee Your Strategy Compliance,” at the annual Balanced Scorecard Symposium, held in Spain. This presentation discussed how Bitam’s solutions integrate strategic, financial, and operational information across the enterprise, giving employees at all levels access to the data they need to make the best decisions and to understand their business cycles.

"Bitam G6 incorporates all the requirements of the Balanced Scorecard, as originated by Drs. Robert Kaplan (Harvard Business School) and David Norton, as a performance measurement framework that aligns business activities to the vision of the company and gives executives a more 'balanced' view of organizational performance,” said Juan Carlos García, Business Development Director of Bitam Europe.

About Bitam
Bitam is a global provider of Enterprise Performance Management (EPM) software solutions for Business Intelligence (BI), Financial Planning, and Strategic Planning. EPM software powers the metrics that enable performance reporting, governance, and accountability that help businesses analyze, plan, and manage their business operations to meet business-critical goals. Bitam solutions are known for their rapid deployment, a high rate of adoption by users, low implementation risk, lower costs, ease of use, minimal training requirements, and wide acceptance by the international operations of companies of all sizes. Bitam, founded in 2000, is headquartered in Atlanta, Ga., with 18 global offices spread throughout the United States, Europe and Latin America. Bitam has served more than 1000 customers including Pfizer, Coca-Cola, Home Depot, Johnson Controls, Pemex, GNC, Black & Decker, Janssen and government clients, through direct sales or our extensive partner network. For more information, visit www.bitam.com.